Abstract: The moral resource of online gaming has different characters: in the aspect of medium resource,it shows the performance of synergetic means,mandatory dissemination of concept,enrichment of the contents.In the aspect of rule resource,it represents the rules of creating the ethics and values of the society, and the rules imposed upon the people.In the aspect of community resource,it can help the groups to reach a high moral value,and help cultivate the virtue of the individual.

Key words: Online gaming, Moral resource, Medium, Rule

摘要： 网络游戏的道德资源性,在传媒性资源上表现为传播手段的可溶入性、传播观念的可强制性与传播内容的丰富性。在规则性资源上表现为既创造着社会的道德观与价值观又能将这一规则强加于人。在社区性资源上表现为既有利于群体达成一致的价值观道德观又有利于个体美德的养成。

关键词: 网络游戏, 道德资源, 媒介, 规则